Top 5 Hasbro Games on Android in South America: Q1 2023 Performance

During the first quarter of 2023, Hasbro's top games on the Android platform in South America showcased varying trends in weekly downloads, revenue, and active users. Here is a closer look at the performance of each game:

Peppa Pig: Polly Parrot started the quarter strong with approximately 61K downloads in the first week of January. However, downloads gradually declined to around 24K by the end of March. Active users followed a similar downward trend, peaking at about 126K in mid-January and decreasing to 92K by the end of the quarter.

World of Peppa Pig: Kids Games showed fluctuations in weekly downloads, starting at about 49K in early January, dipping to 15.5K in early February, and rebounding to around 45K in mid-March. Revenue saw a modest increase, peaking at $466 in the final week of March. Active users reached their highest at 144K in early January but declined to 126K by the end of the quarter.

PJ Masks™: Moonlight Heroes experienced a decrease in downloads from around 40K in mid-January to 14.8K by the end of March. Revenue remained minimal, peaking at $14 in early March. Active users also saw a decline, starting at 196K in mid-January and dropping to 136K by the end of March.

My Little Pony: Magic Princess maintained a relatively stable download rate, fluctuating between 22K and 30K throughout the quarter. Revenue peaked at $641 in late December and saw another high of $598 in the final week of March. Active users remained steady, averaging around 233K throughout the quarter and peaking at 244K in the last week of March.

My Little Pony Rainbow Runners had consistent weekly downloads, averaging around 28K at the start of the quarter and maintaining similar levels throughout. Revenue saw a slight peak at $320 in early January. Active users remained stable, starting at 54K in late December and finishing at 52K by the end of March.

These insights into the performance of Hasbro's top games on Android in South America during Q1 2023 come from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.